The report shows steps to fix and improve different parts of the site. Each point is arranged according to how important it is for better optimisation. Multiple tool types have different analytical purposes. salesolution.net includes technical crawling and keyword tracking. They also provide competitor analysis and backlink monitoring. These platforms offer a complete website evaluation that helps identify crawlability issues and content gaps. They find link opportunities and performance limits through automated scans. The reports give clear steps for improvement and help enhance overall website performance.
Technical crawling analysis
Website crawlers simulate search engine bots navigating site architectures, identifying accessibility issues, broken links, redirect chains, orphaned pages, and crawl depth problems. XML sitemap validation ensures proper formatting and complete page inclusion.
- Broken link detection, identifying 404 errors harming user experience
- Redirect chain discovery reveals inefficient URL forwarding
- Orphaned page identification finding content lacking internal links
- Crawl depth analysis ensuring important pages are within optimal click distance
- Server error detection revealing 5xx status codes preventing indexing
Page speed measurements across multiple locations reveal loading performance issues. Mobile usability testing identifies responsive design problems or mobile-specific errors. JavaScript rendering checks ensure dynamic content becomes accessible to search crawlers.
On-page optimisation review
Title tag analysis evaluates length, keyword inclusion, uniqueness, and compelling copywriting across all pages. Meta description assessment checks character counts, call-to-action presence, and keyword integration. Header tag structure verification ensures proper H1-H6 hierarchy and keyword usage. Image optimisation review examines alt text, file sizes, and modern format usage. Internal linking evaluation assesses anchor text distribution, link equity flow, and navigational structure. Content length analysis compares page depths against ranking competitors, identifying thin content requiring expansion. Keyword density and semantic relevance measurements ensure natural integration without over-optimisation. The on-page audit reveals element-level improvements enhancing individual page ranking potential.
Backlink profile evaluation
Link quality assessment examines the domain authority, relevance, and trustworthiness of linking sites. Toxic link identification flags spammy directories, paid links, or suspicious patterns requiring disavowal. Anchor text distribution analysis ensures natural variation without over-optimised exact-match concentration. Competitor backlink comparison reveals link gap opportunities where competitors have links that audited sites lack. Link velocity tracking monitors acquisition rates, detecting unnatural spikes suggesting manipulative practices. Referral traffic analysis from backlinks determines actual value beyond just SEO benefit. Lost link identification tracks removed backlinks requiring outreach or replacement. The backlink intelligence informs link-building strategies while identifying risks requiring cleanup through comprehensive profile analysis.
Content gap discovery
Content freshness assessment identifies outdated pages requiring updates. Featured snippet opportunity detection reveals queries where competitors capture position zero that proper formatting could claim. Semantic keyword expansion identifies related terms that content should naturally incorporate. The content audit reveals strategic opportunities for new page creation or existing page optimisation, filling visibility gaps. SEO audit tools help find optimisation opportunities. They include technical crawling analysis that shows issues in the site structure. On-page optimisation review checks the quality of elements on each page. Backlink profile evaluation studies link strength and overall link health. Content gap discovery points out missing topics and unused chances. Competitor benchmarking helps understand performance in context and market position. These automated checks create full improvement plans. Regular audits keep optimisation in good shape through steady review.
